Huntington Avenue Beautification Project
In 1998, environmental initiatives led by the Alliance expanded to include Huntington Avenue/Avenue of the Arts Rehabilitation and Beautification Project. Building on the mayoral designation of the Fenway as the Fenway Cultural District, the Alliance advocated for federal funds to be applied to the much-needed repairs and beautification of the Avenue of the Arts, initiating a $22 million project that placed 612 trees on the Avenue, all new MBTA stations, antique acorn lighting, and other public amenities including benches, grass, and the preservation of the MBTA tracks reminiscent of some of the most beautiful European cities. In a unique private/public partnership, the Alliance then contracted with the City of Boston to maintain all the “green aspects” of the project, which we do to this day.